Here’s a good article on Google’s update, the First Page bids is a great improvement over deactivating terms. Aug. 21, 2008 at 9:00pm Eastern by Barry Schwartz Google AdWords Now With Real Time Quality Score, First Page Bid & More The Google AdWords blog announced three major changes happening to […]
John Battelle posted a quick comment on Google’s share of the mobile search market: Probably not surprising to readers of this site (ars): Google managed to spank the rest of the mobile search world during the first quarter of 2008, according to data from Nielsen Mobile. The search giant managed […]
This is a huge loss for Balmer. Whether or not he’ll admit it is another story… Yahoo! Inks Ad Syndication Deal With Google Jun 12 The WSJ reported that Google and Yahoo! have inked a non-exclusive ad deal Yahoo said it will display some ads sold by Google in an […]
Here is a good article on account-level Quality Score, specifically discussing the costs of migrating to a new account (with some speculation): Instant (Bad) Karma’s Gonna Get Ya: AdWords Account Quality At Startup If you’ve inherited a “dog” account, it could be a long, long time (like maybe forever) before […]