Note: this is a cross-post from the uTest software testing blog.  Please visit the original post for more comments, Tweets, and other goodness. I recently attended a marketing conference that discussed emerging technology trends. When the panel was asked what was the single-word topic of 2010 they almost all said, […]
Geo-Marketing
3 posts
Well, it’s here – there is finally some financial incentive to use FourSquare and it’s in the form of discounted coffee. For a while companies like Harvard, The History Channel, and Starbucks have used FourSquare as a means to promote their products with the return to the user being the […]
When Yelp originally added the geo “check in†feature, I was very excited. I love Yelp and their iPhone app so I immediately put my Foursquare account on hold to focus on learning the ins-and-outs of Yelp. It was a very polished app but I made the assumption that the […]